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06 Mar 2008
New York
The Hollywood Reporter today announced the launch of THR-Asia.com, a new English-language website. The new website is dedicated to serving audiences in Asia with a trusted daily source of market and global news and reviews, with in-depth analysis of the Asian entertainment industry.
“The launch of THR-Asia.com reflects the increasingly global and interconnected nature of the entertainment community,” said Eric Mika, Senior VP and Publishing Director, The Hollywood Reporter. “This move further advances our goal to be first in taking the global pulse of the business of entertainment – and serving readers and advertisers across the world with the most relevant information and insight delivered on every platform.”
“THR Asia is the newest innovation among The Hollywood Reporter’s growing suite of editorial products designed to super-serve entertainment business readers around the world,” said Melissa Grego, Editor of HollywoodReporter.com. “As we expand our coverage of the international entertainment community, we are pleased to offer our audiences in Asia with a source of information designed specifically for them.”
The new THR-Asia.com site features breaking news, reviews, analysis, video, charts and polls from Asia and around the world. It includes contributions from across the Asian region as well as Asia-related coverage from The Reporter’s Los Angeles headquarters and other bureaus.
The home page offers content relevant to Asia at large. From there, users can navigate to locally targeted pages with content focusing on seven Asian regions: China, Hong Kong, India, Japan, Korea, Singapore and Thailand. THR-Asia.com also features Q&As with influential Asian entertainment figures. Current interviews available on the new site include prolific director Johnnie To, actress-heiress Josie Ho, Singaporean director Royston Tan, Chinese director Li Ying, and Thai director Pen-Ek Ratanaruang.
The Hollywood Reporter continues to demonstrate leadership and innovation in being the source for entertainment industry news and analysis on a global basis. Over the past 12 months, the brand established expanded international capabilities and coverage throughout Asia with staffs in Hong Kong and Beijing to provide audiences with news on all aspects of the global entertainment industry across all platforms. Last year, The Reporter launched a global digital edition available in 12 languages and joined with leading international publications Gulf News and Cine 21 to produce film festival dailies in Dubai and Korea.
About The Hollywood Reporter
Now in its 78th year, The Hollywood Reporter covers the business of the global entertainment industry via a network of media outlets. They include the print daily and weekly editions, the web site, various electronic-media offerings, the weekly TV show on Starz and high-profile events such as the annual Key Art Awards and Women in Entertainment. The Reporter’s team of reporters and news editors number more than 60, with representatives in most of the world's major cities. The first Hollywood-based daily trade newspaper covering the entertainment industry began publishing September 3, 1930. Its founder was William R. Wilkerson, who remained publisher and Editor-in-Chief of the paper for more than 30 years. The Hollywood Reporter is published by Nielsen Business Media, part of The Nielsen Company, a global information and media company. For more information, please visit www.hollywoodreporter.com or www.nielsen.com.
MEDIA CONTACT:
Marisa Grimes
Nielsen Business Media
646-654-5759
marisa.grimes@nielsen.com
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